Date(s) - 11/12/2019
10:00 am CST - 11:00 am CST
Tired of using the same old strategies for promoting your library’s services and programs, and getting the same, or diminishing, results?
We will discuss ways you can “level up” your library’s marketing and communications efforts by identifying your key audiences, conducting an audit of your communications channels, developing an editorial calendar for your library, and seeking out partners to amplify your efforts.
Cordelia Anderson, APR, has twenty years’ experience creating marketing and communications strategies for highly visible organizations, including ten years as Director of Marketing & Communications for Charlotte Mecklenburg Library. She now runs her own consulting company.
Register for the live webinar OR the webinar recording on our Zoom platform. By doing so, even if you don’t attend the live event, you will receive a link to the webinar recording after the event. Please email if you have any questions.For FY2020-21, 83% of the total costs for the PLAN Continuing Education program ($220,000) is supported by federal money and 17% of this program ($44,000) is supported by local money. The total budget of the project is $264,000.